Taylor Swift’s rare appearance on the “New Heights” podcast had more than 10 million views about 17 hours after the episode went live. It’s clear that podcasts are becoming a go-to stop for the stars over traditional media.
Here’s why:
Taylor Swift sends the internet into a meltdown with podcast appearance
Taylor Swift’s surprise "New Heights" sit-down drew millions, fueling the conversation around rise of podcasts as celebrity PR powerhouses.
